New A/B Test for Your Vote: SECURITY ICONS on Ecommerce Cart

Which security seal, McAfee or Trust Guard, got more orders per visitor?

This test was run ALL of the ecommerce sites using PayDotCom’s cart service. That’s thousands of sites! We’ve seen tests comparing having a security icon vs. not having one, but this is the first test we’ve seen that compares different security icons. (If you know of other tests, please send them my way.)

The test was run on the last page of the PayDotCom cart, just before shoppers clicked to PayPal to complete their order.

See if you can pick the winner and then post your comments:

December 7, 2011 | Posted by admin |   Click here to tweet this
Category: eCommerce Tests

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